Sunday, April 10, 2011

Case filed against 7UP

Muthukumar, a college student from Chennai has filed a complaint against soft drink company 7UP. He claims the 7UP advertisements screened during IPL on Set MAX are misleading, and that the company should immediately be booked for false claims.

Says Muthukumar - "My Tata Photon connection busted up right when I was watching porn. I guess it can't handle heavy stuff. So I decided to catch up on some soft porn atleast, and went out to buy a Times of India newspaper. Thats when a crow flew right up my head and shitted on me. I remembered this ad featuring Sharman Joshi, in which he says you become all cool about crow shit in 7 seconds, once you drink 7UP. "

"But damn! I got even angrier! Those 7 seconds I spent in drinking 7UP, the shit dried up and formed a patch on my shirt. People all around were laughing at me! Next time, I first cleaned up the shit, looked up and drank 7UP, and this time, right at the end of the 7th second, the same crow shitted right on my face, just when I was about to form the 'cool' expression on my face. I have filed a complaint to the Consumer court of India, and I'm confident justice will be served."

Meanwhile, 7UP has denied any allegations of misleading its consumers. Says its Marketing Chief - "The concerned person has failed to notice the star (*) and the "terms and conditions" apply tags. If one looks closely at the ad, one would notice that 7UP 7 second formula works only when the crow shits on the left shoulder, and when the concerned person is a brand ambassador of our company. We never hold any information from our consumers."

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